Terry, as a teenager, had provided in-home care for her terminally ill mother after her family eliminated its only alternative: long-term care in an impersonal, institutional setting. This concept was formed as a result of the couple's prior personal experiences with family members needing long-term care.
"Assisted living," a term the Klaassens are credited with coining, is a concept of care based on the principles of preserving dignity, encouraging independence and freedom of choice, protecting privacy, personalizing services, nurturing the spirit, and involving family and friends. Their goal was to create an "assisted living facility," an alternative to the conventional nursing home that provided care and services in a warm, homelike setting. In 1981, Paul and Terry Klaassen sold their home, borrowed money from friends, and bought and moved into an old nursing home in Fairfax, Virginia. Communities, which are built to resemble Victorian mansions, operate under the Sunrise, Brighton Gardens, or The Fountains banners. The company's communities offer a range of services, including at-home assisted living, independent living, community assisted living, Alzheimer's care, and nursing and rehabilitative care. It has an interest in about half of these facilities and manages the other half for third parties.
Sunrise Senior Living, Inc., operates more than 420 assisted living communities with a resident capacity of more than 52,000 throughout the United States, Canada, Germany, and the United Kingdom. NAIC: 623311 Continuing Care Retirement Communities 623213 Homes for the Elderly 623990 Other Residential Care Facilities 624110 Child and Youth Services 624120 Services for the Elderly and Persons with Disabilities
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